Less sugar. Still sweet.
Just as sweet, thanks to raw honey. Our chocolate has over 50% less sugar than HERSHEY’S Milk Chocolate: 8 g vs. 17.4 g in equal 30 g portions.
Honey still counts as added sugar.
Rich cacao and the natural sweetness of organic raw honey.
Over 50% less sugar than HERSHEY’S Milk Chocolate.
Just as sweet, thanks to raw honey.
8 g vs. 17.4 g of total sugar. Compare the bars
A little change in your chocolate.
From two U.S. consumer surveys conducted in 2025.
Just as sweet, thanks to raw honey. Our chocolate has over 50% less sugar than HERSHEY’S Milk Chocolate: 8 g vs. 17.4 g in equal 30 g portions.
Honey still counts as added sugar.
Each bar has 5 g of fiber from organic cacao. Fiber supports regular digestion, and chocolate can be one enjoyable way to get some.
Every ingredient has a purpose. See what goes into the bar.
Cacao at the heart. Raw honey for sweetness. Cacao butter for richness.
For chocolate flavor
For sweetness
For richness
Ingredients: Organic roasted cacao nibs, organic raw honey, organic cacao butter.
Honey can taste sweeter than refined sugar, depending on the honey and the recipe. Some recipes need less honey for a similar sweetness.
Real cacao butter, with no palm oil, added emulsifiers or flavorings.
Here’s how our bar compares with three familiar chocolate bars.
We compare 30 g of each. That’s half of our bar. Our numbers come from our recipe; the others come from the brands’ labels.
Scroll across to compare all four bars
| Per 30 g | Honey Chocolate Co.Honey Chocolate Bar | HERSHEY’S Milk Chocolate | HERSHEY’S SPECIAL DARK | Lindt EXCELLENCE 70% |
|---|---|---|---|---|
| Total sugar | 8 g | 17.4 g | 16.1 g | 9 g |
| Ingredients | 3 | 8 | 8 | 5 |
| Sweetener | organic raw honey | Sugar | Sugar | Sugar |
| Added emulsifiers | None | Lecithin (soy), PGPR | Lecithin (soy), PGPR | Soy lecithin (emulsifier) |
| Cacao | 68% | Not listed | Not listed | 70% |
| Dietary fiberOur organic cacao supplies fiber, which supports normal digestion. | 2.5 g | 0.7 g | 2.2 g | 2 g |
| Raw honey compoundsPlant compounds studied for antioxidant activity. | Naturally occurring polyphenols | No honey listed | No honey listed | No honey listed |
| Calories | 170 | 147 | 139 | 190 |
| Total fat | 13 g | 8.4 g | 8.8 g | 14 g |
| Saturated fat | 8 g | 5.6 g | 5.9 g | 9 g |
Cacao in other chocolate bars also contains plant compounds. We haven’t measured polyphenols in our finished bar.
We count each ingredient listed on the label, including the ingredients within milk chocolate. Recipes can change.
HERSHEY’S Milk Chocolate: Milk Chocolate · U.S. 1.55 oz bar; label serving 43 g. HERSHEY’S SPECIAL DARK: Mildly Sweet Chocolate · 41 g bar in the U.S. six-pack. Lindt EXCELLENCE 70%: 70% Cocoa Dark Chocolate · U.S. 100 g (3.5 oz) bar.
One Honey Chocolate Bar provides 5 g of fiber from cacao.
Questions about ingredients or allergies?Per 1 bar (60 g)
Calculated from our recipe.
There’s more to these ingredients than sweetness and flavor.
Raw honey contains polyphenols, plant compounds studied for their antioxidant activity. Their amounts vary with the honey.
Some human studies, including studies of raw honey, have found improvements in cholesterol levels. Other studies have not found the same benefits. Honey still counts as added sugar, so portion size matters.
Cacao flavanols are plant compounds that have improved blood vessel function in human studies. A study of a specific dark chocolate also found more regular bowel movements. Our cacao supplies fiber, which helps support regular digestion.
These studies tested particular products and amounts, not our finished bar. Explore honey, cacao, and health.
Organic roasted cacao nibs, organic raw honey, organic cacao butter. That’s the whole recipe.
Yes. Raw honey is our only sweetener, and it counts as added sugar in chocolate. One bar has 16 g of total sugar, including 16 g of added sugar.
We compare 30 g of each chocolate. Our numbers come from our recipe; the others come from the brands’ labels. That works out to 8 g of total sugar in our chocolate and 17.4 g in HERSHEY’S Milk Chocolate. You can compare calories and fat in the table too.
68%, including the cacao nibs and cacao butter.
Organic raw honey is our only sweetener. Honey can taste sweeter than refined sugar, depending on the honey and the recipe. Some recipes need less honey for a similar sweetness.
Raw honey contains polyphenols, plant compounds studied for their antioxidant activity. Their amounts vary with the honey. Some human studies, including studies of raw honey, have found improvements in cholesterol levels. Other studies have not found the same benefits. Honey still counts as added sugar, so portion size matters.
Please contact us before ordering. Check the finished bar’s label before eating it.
Choose shipping or free pickup in Phoenix, AZ on this page. Shipping charges are shown before payment. For pickup, we email the exact address after your purchase; reply to arrange a collection time.
If you’re not happy with your first order, email us within 30 days of delivery or pickup. We’ll refund the full amount, including original shipping. It’s fine if you’ve opened or tasted the chocolate; no return is needed. Your first subscription delivery is covered too.
No commitment. Cancel anytime before your next renewal to stop the next charge. For quantity or delivery-address changes, skips or pauses, email us before your next charge; changes apply after we confirm them.
The Honey Chocolate Bar. Three organic ingredients, sweetened only with raw honey.
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